In early 2026, IDNet undertook a strategic full fibre installation at its Hitchin head office using Netomnia’s 2Gb symmetrical service. The goal: to rigorously test the product, validate performance, and ensure optimal router configuration for business clients. The results have been exceptional — and the ripple effect immediate. Local businesses, including The Hair Shop next door, saw the install in action and quickly followed suit. Now, even a nearby solicitors firm, an estate agents and a local coffee shop are interested in joining the Hitchin Netomnia full fibre revolution.

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IDNet HQ: Testing What We Recommend

Why Netomnia?

Having recently added Netomnia to their list of Alternative Networks, IDNet’s ethos is simple: we don’t sell anything we wouldn’t use ourselves. With Netomnia’s symmetrical bandwidth offering — a rarity compared to traditional FTTP — the team saw an opportunity to test a high-performance service that could redefine expectations for business connectivity.

“We wanted to validate the install process and performance firsthand. Symmetrical speeds are a game-changer for modern workflows, and Netomnia’s product looked promising.” — Steve Waters, Network Development Manager, IDNet

Installation Experience

The process was smooth and collaborative. After a site survey and duct inspection, the install followed a week later. The engineers were proactive and solution-oriented, overcoming minor challenges with creativity and professionalism.

• Product installed: Netomnia NMA 2Gb symmetrical
• Timeline: Survey and duct inspection → install one week later
• Engineer feedback: Knowledgeable, flexible, and innovative

Performance & Testing

IDNet’s TP-Link Aginet routers run automated daily tests, collecting performance metrics. The Netomnia connection consistently averages 1.9Gbps up and down, far exceeding the upload limitations of Openreach’s FTTP1800 profile (max 100Mbps upload).

• Speed: Consistently 1.9Gbps symmetrical
• Stability: Faultless
• Router config: No issues with CPE setup
• Monitoring: Automated testing confirms reliability

Failover & Redundancy

As a connectivity provider, IDNet maintains multiple backup circuits for resilience and testing. The Netomnia service now sits at the heart of their infrastructure, with other connections supporting failover scenarios.

Support Experience

Netomnia’s onboarding team — especially Aaron — provided proactive, effective support throughout the process, ensuring a smooth rollout and strong communication.

“We’re delighted with the early results and look forward to confidently offering Netomnia Fibre to our client base” — Tim Davies, Director, IDNet

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The Hair Shop: A Local Business Joins the Full Fibre Movement

Why They Switched

The Hair Shop, located next to IDNet’s office, saw the install in progress and asked to join. Openreach had been slow to respond, and Netomnia’s product offered better speeds and a clearer timeline.

“Openreach kept us waiting. Netomnia was ready, and the product was better. It was an easy decision.” — Nick Bellisario, The Hair Shop

Installation & Setup

The install mirrored IDNet’s experience: survey followed by install a week later. The team adapted to site constraints, even using scaffolding from nearby roof works to assist. The process was smooth and collaborative.

• Product installed: Netomnia NMA 550
• Use case: Business telephony, card payments, music streaming, customer Wi-Fi, and domestic use
• Performance: Faultless
• Impact: A quantum leap from their previous ADSL connection

Customer Satisfaction

The Hair Shop team is extremely happy with the upgrade. The speed and stability have transformed their operations, and they’ve already recommended the service to others.

“We can confidently provide customer Wi-Fi now and have plenty bandwidth to go round. Crucially digital payments go through instantly. The whole process has been pretty smooth”. — Nick Bellisario, Owner, The Hair Shop.

Conclusion: A Fibre Future for Hitchin

What began as a strategic install for testing has quickly become a local success story. IDNet’s commitment to quality — and Netomnia’s reliable product — have sparked interest from neighbouring businesses. With more installs on the horizon, Hitchin is becoming a showcase for what Netomnia full fibre can deliver.